Katie Kreider

Katie Kreider is the BMA’s Chief Marketing & Communications Officer (CMCO). Kreider brings more than 15 years of experience leading marketing and communications initiatives for major nonprofits, charitable foundations, and trade associations. In her new role, she will oversee the museum’s marketing and communications strategies, strengthen brand engagement, and expand digital and community outreach.

Kreider joins the BMA following eight years at Blue State, a purpose-driven creative and tech agency where she most recently held the role of Managing Director and co-led the Washington, D.C. office. In this role, she developed marketing programs for Bloomberg Philanthropies, AARP, and Habitat for Humanity, among other major organizations. Her expertise spans integrated marketing and brand campaigns, audience research, digital strategy, web and app development, earned and paid media placements, and creative development aimed at driving engagement and revenue. Prior to Blue State, Kreider held senior leadership roles at Connections Media (now part of The Outcast Agency), working with cultural and advocacy organizations nationwide. Kreider earned her Bachelor of Science in Human and Organizational Development with a minor in Corporate Strategy from Vanderbilt University.